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The comparison of these events have shown that they both differ in the way in which they are marketed. From this I have gained a better understanding of the way events market themselves, especially the TNT Travel Show and the Carling Cup Final.

I believe that the Carling Cup Final draws more attention and a larger audience compared to the TNT Travel Show, due to it's nature and the desires of the British population. The exposure that each event gains is also very different because of the size. 


Overall I have established that events have different ways of marketing depending on the audience of several other factors.


:)